And with dozens of carriers and many handset manufacturers building Android-based phones, it looks like there might be a large market of Android phone users to sell to. It’s a sure bet that many developers, given the opportunity, would flock to a less restrictive environment. It has a slow and seemingly arbitrary process for vetting App Store software, it shackles developers with a restrictive NDA, and it charges $99 just to get access to the developer’s kit. Some developers have already used the platform to make serious money, to the tune of $250,000 in just a couple of months.īut Apple keeps tight reins on its developers. The iPhone has seen tremendous success in the market thanks to Apple’s fanatic dedication to good user experience, its willingness (and ability) to strong-arm its carrier partners, and Apple’s easy-to-use App Store, which gives developers instant access to millions of iPhone and iPod Touch users worldwide. And by "succeed," I mean "beat the iPhone." However, it’s going to need a lot more than that if it’s going to succeed as a smartphone platform. It’s supported by a developer-friendly company, it’s Java-based and it’s open-source. Granted, Google’s Android operating system has a lot going for it. And that’s something Google must fix, and fast, if it wants its mobile operating system to succeed. There’s just one problem: There is no Googlephone*. Today’s debut of the T-Mobile G1 is the first public appearance of an almost fully-baked consumer "Googlephone" - a phone based on Google’s Android operating system.
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